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The Star's exclusive interview with USANA CEO Jim Brown and CCO Brent Neidig about the brand and how direct selling has evolved since they started 32 years ago.<br/><br/>USANA top executives were in Malaysia for the first ever USANA Live 2024 Asia Pacific Convention in Kuala Lumpur.<br/><br/>WATCH MORE: https://thestartv.com/c/news<br/>SUBSCRIBE: https://cutt.ly/TheStar<br/>LIKE: https://fb.com/TheStarOnline<br/>
The evolution of direct selling
⏲ 31:33 👁 3.4M
Wuhoo Digital
What is Social Media Marketing in 2 minutes.
⏲ 2 minutes 27 seconds 👁 153.9K
Think Media
55 Minutes of Social Media Content Strategy for Entrepreneurs
⏲ 54 minutes 18 seconds 👁 451.3K
You know that social media marketing is important for your business. Maybe you’re already doing it, or maybe you’re looking for the best way to get started. Good news: the folks at Constant Contact have created a simple collection of guides to get you building online social connects fast, in a way that’s super easy. Start with the Social 101 video by clicking the image above, or go ahead and jump right into any chapter you want.
Social Media 101, from Social Media Quickstarter
⏲ 76 sec ✓ 15-Jun-2011
Marketing mix<br/>Marketing mix, often referred to as the 7Ps, is a fundamental concept in marketing that represents a set of tools and tactics used by businesses to promote and sell their products or services. The 7Ps stand for Product, Price, Place, Promotion, People, Process and Physical Evidence.<br/>Here's an overview of each component:<br/>Product:<br/>This refers to the physical product or service that a company offers to meet the needs and wants of its customers. It involves product design, quality, features, branding, and packaging. Understanding the product life cycle is also crucial in this context.<br/>Example:<br/>The iPhone is a line of smartphones designed and marketed by Apple Inc. It is known for its sleek design, advanced features, and integration with the Apple ecosystem. The product includes hardware specifications, software (iOS), and additional features such as the App Store and iCloud.<br/>Price:<br/>Price represents the amount of money customers are willing to pay for a product or service. Pricing strategies can vary, including penetration pricing, skimming pricing, discount pricing, and value-based pricing. Pricing decisions often consider factors such as production costs, competitor pricing, and perceived value.<br/>Example:<br/>Apple adopts a premium pricing strategy for the iPhone. Despite the higher cost compared to some competitors, the brand's reputation for quality and innovation justifies the price point. Apple often introduces new models at different price levels to cater to various customer segments.<br/>Place (Distribution):<br/>Place refers to the channels and methods used to make the product or service available to the target customers. Distribution channels can include direct sales, retail, e-commerce, wholesalers, and more. Effective distribution ensures that the product is available at the right place and time.<br/>Example:<br/>iPhones are available through various distribution channels, including Apple's own retail stores, authorized resellers, and telecommunications carriers. Apple's direct-to-consumer approach through its online and physical stores emphasizes the importance of customer experience in the purchase process.<br/>Promotion:<br/>Promotion involves the marketing and communication strategies used to create awareness and persuade customers to purchase a product or service. This includes advertising, public relations, sales promotions, personal selling, and digital marketing. The goal is to create a strong brand image and communicate the value of the product to the target audience.<br/>Example:<br/>Apple employs a mix of advertising, public relations, and digital marketing to promote the iPhone. High-quality and visually appealing advertisements showcase the product's features and highlight its unique selling points. Apple also relies on a strong brand image, product launches, and events to generate buzz and anticipation.
Marketing mix
⏲ 6:26 👁 365K
Just 11% of Americans would give themselves an A+ for their sustainability efforts, according to new research.<br/><br/>A survey of 2,000 adults looked at their sustainability habits, especially when it comes to the kitchen, and found that nearly one in four would grade themselves a C or lower (23%).<br/><br/>Although 77% claim to make efforts to be as wasteless as possible, respondents average throwing away 12 items in a given day.<br/><br/>This adds up, as the average American disposes of nearly three bags of trash a week — totaling over 150 bags of trash in a year.<br/><br/>Despite being the likeliest to give themselves an A+ (15%), millennials average the most trash in a day, throwing about 15 things away.<br/><br/>Conducted by Talker Research for The Chinet Brand, the survey found that the room in the home that sees the most waste is the kitchen (80%) — four times more than the second most-chosen room, the bathroom (20%).<br/><br/>On average, respondents cook seven times a week, with 48% having the goal of making meals they won’t waste and another 37% wanting to make sure that the meals they make have little waste when cooking.<br/><br/>Forty-one percent said food waste is “always” or “often” on their mind when cooking, with millennials claiming to think about it the most (44%).<br/><br/>Although a majority surveyed said it’s a high priority to utilize food before it goes bad (82%), Americans estimate that about a fifth of the food they make gets thrown away (18%).<br/><br/>To reduce food waste, respondents have frozen leftovers (55%) or ingredients (54%) and repurposed their leftovers (50%) or food scraps to make new foods (32%).<br/><br/>More than a quarter of Americans shared that they use “sustainability hacks” in the kitchen (27%) like making “veggie stock out of vegetable scraps,” “storing food in mason jars” or making sure “items in refrigerator and freezer are arranged that are next expiring.”<br/><br/>“Small shifts in preparation and cooking habits can lead to big strides when it comes to reducing waste,” said Melissa Rakos, Chinet brand manager. “Additionally, purchasing compostable products, or items with recyclable or compostable packaging, can make it easy to reduce the amount of waste we contribute to landfills.”<br/><br/>Overall, two-thirds of respondents think they can do a better job of reducing the amount of waste they dispose of, especially those from Gen Z (73%).<br/><br/>Education may be key to making changes Americans feel better about since 40% revealed they feel unknowledgeable about composting food scraps, but Gen Zers are most keen on learning how to (70%).<br/><br/>Nearly seven in 10 also feel at least a little guilty when using disposable items (69%) like plastic bags (29%), disposable water bottles (28%) and plastic or paper plates (22%).<br/><br/>Respondents feel better about using disposable plates and cups if they know they’re made from recycled materials or are recyclable (68%).<br/><br/>And while 28% always recycle items in their home that can be recycled, 62% admitted to throwing something away because it’s inconvenient to recycle at least sometimes.<br/><br/>For many, self-reflection will also help in sustainability efforts as one in six realized they were more wasteful than they originally thought at the start of the survey.<br/><br/>“Changing small, daily habits can add up over time,” Rakos said. “Something as simple as using more sustainable disposable products can help make those shifts a little easier.”<br/><br/>KITCHEN SUSTAINABILITY HACKS<br/>● “Freezing certain foods to keep them fresh longer”<br/>● “Plan out several different meals using some of the same ingredients”<br/>● “Storing food in mason jars”<br/>● “Buying in bulk and breaking them down into individual packaging to prevent the amount overcooked for a meal”<br/>● “I use only fresh ingredients and take any byproducts or leftovers and return them to the forest”<br/>● “Items in refrigerator and freezer are arranged that are next expiring”<br/>● “Wrap celery in foil to make it last longer”<br/>● “Growing new plants from the \
Research reveals millennials throw out more trash than other Americans
⏲ 0:58 👁 2.8M
You can get this template from http://goo.gl/Ev5siEnnThis is an Adobe After Effects video template in which you can edit the displayed texts, logo and customize it the way you want. In Depth video tutorial is provided. Voice over is also included in the purchase file. nnnMain Features are: nnEdit all the textsnChange to any color themen1080p and 720p render versionsn2 Mins LongnSuper Fast RendernContains 18 mins long Video Tutorial targeted for basic usersnCS4 and abovennPerfect For:nnContent Ma
Content Marketing Explainer
⏲ 1 min 12 sec ✓ 05-Sep-2013
This is Yuri Malev. He’s a Russian-U.S. dual citizen and he was recently sentenced to 3-and-a-half years of prison in Russia. Last year he was arrested at the end of last year and charged with “rehabilitating Nasism”. Veuer’s Tony Spitz has the details.
Russia Jails Another American-Russian Citizen, This Time Over Social Media Posts
⏲ 1:4 👁 10.2M
Most investment schemes advertised on social media are scams and should not be believed, says Bukit Aman Commercial Crime Investigation Department (CCID) director Comm Datuk Seri Ramli Mohamed Yoosuf.<br/><br/>Read more at https://shorturl.at/ub9V7<br/><br/>WATCH MORE: https://thestartv.com/c/news<br/>SUBSCRIBE: https://cutt.ly/TheStar<br/>LIKE: https://fb.com/TheStarOnline
Don't fall for investment schemes on social media, says CCID director
⏲ 2:1 👁 2.4M
Create a video like this for free herehttps://www.renderforest.com/template/digital-media-agency-packnnDigital Media Agency Pack is just made for those who have a website and want to increase visits. You can easily take your business to the next level. More than 40 interactive scenes of graphic design, mobile and web development, social media, online payments and email marketing, video, image holders and many more are included. Promote your app, service, product, website or even the whole comp
Digital Media Agency Pack
⏲ 1 min 34 sec ✓ 30-May-2017
#MoscowMission Sets Overseas Release Date! <br/>A hardcore heist that took place in the 1990s.<br/>a life-and-death showdown between law enforcement and criminals.⚔️<br/>October 5th, Let's Uncover the Conspiracy Together in Theatres Overseas!\
Moscow Mission International Trailer｜《莫斯科行动》国际预告
⏲ 1:22 👁 80K
Credit: SWNS / Jeannine Dörflinger<br/><br/>A single woman created an 'AI boyfriend' called Dan using ChatGPT - and has flirty chats with him.<br/><br/>Jeannine Dörflinger, 20, read some tips from a book about using AI in marketing and it gave her the idea.<br/><br/>She realised she could ask ChatGPT to play a role - so she asked it to be her boyfriend.<br/><br/>The singleton had a series of flirty chats from her newly-formed 'AI boyfriend' - who she named 'Dan'.<br/><br/>'Dan' recalled a romantic memory, showered her in compliments, and even recited her a romantic poem.
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⏲ 2:29 👁 1.2M
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